Insights

February 28, 2024
Robin Powell

Four Ways to Improve your Investment Decision Making

The late Charlie Munger wasn’t just one of the most successful investors of the modern era; he was also a very astute observer of human psychology and why some people are more successful than others.

One of the most valuable life lessons he taught us is the importance of learning from other people, including their mistakes.

“I believe in the discipline of mastering the best that other people have ever figured out,” Munger said. “I don’t believe in just sitting down and trying to dream it all up yourself. Nobody’s that smart.” 

Someone who shares this philosophy is Shane Parrish. Shane edits a hugely successful blog called Farnam Street and is the author of a best-selling book entitled Clear Thinking.

The book’s central argument is that one of the keys to success is positioning. “You don’t need to be smarter than others to outperform them if you can out-position them,” Parrish writes. “Anyone looks like a genius when they’re in a good position, and even the smartest person looks like an idiot when they’re in a bad one.” 

He wrote Clear Thinking, he says, to give people the tools to master their own fate, sharpen their decision-making, and position themselves for success.

Parrish is a longstanding advocate of regularly investing in low-cost index funds. Although this isn’t a book about investing specifically, the lessons it teaches are very relevant to investors.

Here are four of those lessons, and some key takeaways for those who want to be more successful at investing.

1. Take time out to avoid acting on instinct

Important decisions, including investment related ones, should really be made with care and attention. They should be based on evidence and reason, and they certainly shouldn’t be rushed. 

Unfortunately, human beings tend to default to acting instinctively, which can often lead to mistakes. For example, we let emotions overwhelm facts and logic; we prioritise protecting our own egos, ideas and status over finding the best solution; we tend to go along with the crowd; or we stick with the status quo out of habit, even when change might bring improvement.

The key, Shane Parrish explains, is to pause to reflect, and give yourself a few moments to observe when your thinking aligns with these defaults. Pausing like this before making a decision — buying or selling stocks, for example, or investing in a new fund you’ve read about — can give you the clarity of thought you need.

2. Strengthening your reasoning abilities

The defaults I’ve just described are deeply ingrained; they’re part of our evolutionary make-up. But the good news is, you don’t have to be enslaved to them. You can, instead, learn to improve the quality of your decisions. For example, you can:

  • become more self-accountable and take more responsibility for your actions; this means owning your mistakes and not blaming circumstances or other people when the choices you make backfire;
  • increase your self-knowledge by exploring and accepting your strengths and weaknesses; you can also enlist the help of others (a financial adviser, for example) to complement gaps in your skills or knowledge;
  • work on your self-control by trying to get a handle on unhelpful emotions like fear and greed, and learning to recognise when you’re in danger of letting your emotions get the better of you, and
  • build self-confidence by educating yourself about investing and developing a clearer understanding of what you do and don’t know and what you can and can’t control.

3. Curb unhelpful impulses with rules and friction

Shane Parrish is a big fan of rules, whether that’s only drinking at weekends, or skipping dessert to help control your weight.

Investors, too, can set rules to improve their outcomes. For example, they can automate their investments so the money goes out of their account on the same day each month without them having to think about it; or they can decide that whenever they receive a pay rise, they will invest that extra money instead of getting used to spending it.

Parrish also recommends inserting friction between you and whatever you’re trying to avoid. So, for example, if you’re worried about trading too often, ask your partner to set the password for your trading account and keep it hidden from you. If you’re the sort of investor who gets distracted by market forecasts or the latest investment trends, put the financial section of your Sunday newspaper straight in the recycling bin so you’re not tempted to read it.

4. Align your decisions with your goals

The fourth and final lesson Clear Thinking teaches us is that making sound decisions requires you to have clarity on what our goals are.

If we allow them to, social conditioning, ego, emotions and inertia can often dictate values and priorities.

The best way to prevent that, Parrish suggests, is to imagine yourself at the end of your life. Ask yourself: How do I want to feel? What are the differences between how I’m living now and the outcome I imagine? What do I need to change to close that gap?

A mistake that many investors make is that they don’t align their investment or other financial decisions with their personal values, so they end up playing someone else’s game.

Remember, investing isn’t an end in itself; it’s a means to an end. The purpose of it is to help you live the life you really want. If you don’t yet know what that life looks like, work it out.

Better still, hire a financial planner to help you. We all have blind spots and self-limiting beliefs that stop us leading authentic, purpose-driven lives. Having someone else to help you identify them can be immensely valuable.

What is a better investment, shares or property?

We are often asked which is the better investment — property or shares? There is no definitive answer because, as with any kind of investment, it depends on your individual circumstances and what you want to achieve. But it’s crucially important that you use accurate and reliable information.

March 20, 2024